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The Fine Art of Ticker Tinkering

Sunday, September 16, 2012
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Want your employees focusing on producing better products and not the day-to-day performance of the company's stock price? Evidently, Marissa Mayer, Yahoo Inc.'s just appointed CEO, does, according to a recent article in the Wall Street Journal.

The story reports that Mayer, who left Google to lead Yahoo's turnaround, "ordered Yahoo's stock ticker removed from the home page of the company's internal website" to keep employees, as she puts it, "thinking about users." This is certainly a different message from those of the dot-com bubble days, when stock tickers were added to publicly traded companies' internal (and external) websites as if there was no tomorrow.

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