2014 Top Product Winner: QUEsocial
See all the winners of the Top HR Products of 2014 in Leading the Way.
What It Is: QUEsocial blends employer branding and social recruiting into a social talent-acquisition Software-as-a-Service technology platform. The idea is to enable recruiters and -- by extension, employers -- to "amplify and extend" the employer brand through individual recruiter and sourcing networks. QUEsocial offers about 50 business metrics to track employer branding and social recruiting. It also provides analytics designed to directly tie social-media activity to business outcomes, including referrals, interviews and hires. The intent is to equip recruiters with pre-approved employer branding at their fingertips for one-touch sharing with potential candidates. This is intended to help them convert social networks into referrals, interviews and hires. Released in March, pricing is based on an annual subscription rate, with prices varying based on number of users and services used. Pricing begins at $600 per user for an annual subscription, with optional value-added services available. Discounts are available as user groups increase and for multi-year subscriptions.
Why We Like It: When it comes to recruiting, making sense out of today's maze of social-networking platforms is no easy task. Seeing QUEsocial in action, it's fairly easy to notice that it directly addresses key issues companies and recruiters face in this growing space. What's particularly nifty is how QUEsocial blends employment-brand content distribution, outcome-based gamification (recruiters compete with each other) and analytics into a scalable SaaS solution. For example, its game engine rewards specific behaviors that lead to those pesky but desirable (and measureable) referrals, interviews and hires. Most of all, the demo clearly shows that QUEsocial is extremely easy to use, though never losing its focus on enabling recruiters to incorporate social media into their everyday work streams. Looks like something that belongs in every recruiter's tool kit.